Theses and Dissertations

Issuing Body

Mississippi State University

Advisor

Morrison, Carley Calico

Committee Member

Barrett, Jason

Committee Member

Roberts, Lacey

Committee Member

Swortzel, Kirk A.

Date of Degree

12-10-2021

Document Type

Graduate Thesis - Open Access

Major

Agricultural Extension Education

Degree Name

Master of Science (M.S.)

College

College of Agriculture and Life Sciences

Department

School of Human Sciences

Abstract

This text examines the possible impacts of prior exposure to agriculture, and how this relates to college students’ food purchasing decisions. This study will assess if college students had prior exposure to agriculture before attending college, and what type of exposure this was, as well as assess how this prior exposure may alter purchasing decisions made by students who attend Mississippi State University. To collect this data, this study used a qualitative survey method to question students enrolled in the College of Agriculture and Life Sciences at Mississippi State University and determine if there is a significant relationship between prior exposure to agriculture and the purchasing decisions of food products. It was found that a college student’s prior exposure to agriculture does in fact impact their food purchasing decisions. It is recommended that this study be replicated with a larger sample size and further research should be conducted to examine specifically how their purchasing decisions are impacted. This study could also aid in future research to find the best agriculture education methods for this specific demographic of college students ages 18-23 in order to raise agriculture literacy rates and preserve the future of the agriculture industry.

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