The PROMISE Initiative: Who Should Give Patients Information on Opioids?

ORCID

Buys: https://orcid.org/0000-0001-8547-056X

MSU Affiliation

College of Agriculture and Life Sciences; Department of Food Science, Nutrition and Health Promotion; College of Arts and Sciences; Department of Communication; Social Science Research Center; School of Human Sciences; Extension Service; Department of Human Development and Family Science

Creation Date

2026-01-29

Abstract

Mississippi has been disproportionately affected by the opioid epidemic, ranking 5th in the nation for per capita annual opioid prescriptions and 173 overdose deaths involving opioids. To assess the prescription opioid information seeking and scanning behaviors of Mississippians, we developed a questionnaire and collected data from a quota-driven sample of 335 Mississippians, 30-59 years of age based on sex and race. Participants were recruited by Qualtrics to participate in the 164-item web-based survey. Nearly 87% of respondents cited healthcare providers as the source from which they prefer to seek information about prescription opioids. Forty-six percent of respondents heard about prescription opioids from their healthcare provider in the past 12 months when they were not actively seeking information. By comparison, 60% of respondents received information about opioids from television, and 54.9% received opioid information from the internet. The results suggest that Mississippians trust healthcare providers for information about prescription opioids but are currently more likely to receive information from media sources including television and the internet than from physicians or other interpersonal sources. Our findings suggest an opportunity to enhance communication about opioid use by encouraging physicians to ask patients if they need information on opioids during routine patient care encounters.

Publication Date

1-1-2019

Publication Title

The Journal of the Mississippi State Medical Association

Publisher

Mississippi State Medical Association

First Page

68

Last Page

72

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