Dorothy Dickins dairy marketing report and related correspondence

Authors

Henry Herbert Leveck

Files

Description

Dairy products investigation proposal and final report ' Advertising dairy products in grocery stores', a study funded by the American Dairy Association and conducted by Dr. Dorothy Dickins for the Mississippi Agricultural Experiment Station. Also includes correspondence between Henry H. Leveck and Boswell Stevens in regards to the report. The report includes the color posters advertising dairy products which were used in the study.

Publication Date

9-2-1953

Time Period

1950-1959

Subjects

Mississippi Farm Bureau Federation; Mississippi Agricultural Experiment Station; Dairy products; Milk; Agriculture; Marketing research; Advertising; Posters; Grocery trade

Keywords

CHARM

Geographic Location

Starkville (Miss.)

Object Type

text

Format (original)

document: 15 leaves ; 27.8 X 21.6 cm.

Format (digital)

PDF

Digital ID

132-Box14Doc1

Source

Mississippi State University Libraries, Special Collections Department, Manuscripts Division, Stevens (Boswell) Papers, Box 14, Folder: Subject files: American Dairy Association of Mississippi (3/13), 1953

Repository

Manuscripts

Digital Publisher

Mississippi State University Libraries (electronic version)

Rights

Copyright protected by Mississippi State University Libraries. Use of materials from this collection beyond the exceptions provided for in the Fair Use and Educational Use clauses of the U.S. Copyright Law may violate federal law. Permission to publish or reproduce is required.

Contact Information

For more information about the contents of this collection, e-mail sp_coll@library.msstate.edu.

Recommended Citation

Stevens (Boswell) Papers, Special Collections Department, Mississippi State University